WSJ “BTS won’t stay forever young.. Big Hit needs to diversify profits”

“One risk is that Big Hit itself ends up being a one-hit wonder: BTS contributed nearly all of its revenue last year. The company has been trying to diversify—it acquired a stake in rival Pledis Entertainment in May—but BTS still made up 88% of Big Hit’s revenue in the first half this year. As popular as BTS is, investors have to place their faith in the company finding the next money-spinner. Scandals in the K-pop industry sank stars last year. And the company also risks being swept up in geopolitical conflicts. Chinese state tabloid Global Times ran an article Sunday criticizing a remark by BTS about the Korean War.” – WSJ

https://www.wsj.com/articles/bts-wont-stay-forever-young-the-k-pop-sensations-owner-needs-new-big-hits-11602501702

original post: theqoo

1. Therefore, the company invests a lot in new groups and works hard

2. It’s amazing that 88% of Big Hit’s revenue in the first half of the year came from BTS

3. I don’t care about Big Hit, I just need my favorite groups to be able to eat and live well while doing their activities. Should I be worried about the company?ㅋㅋㅋ

4. The New York Times reported that China attacked BTS.. The Wall Street Journal is concerned about the future of BTS’s agencyㅋㅋㅋ Well, BTS’ influence is no joke

5. Even Paul McCartney who is almost 80 years old, he still travels the world performing concerts ㅎㅎㅎ

6. BTS still has a lot of young members.. Jungkook, the youngest is 24 years old??

7. So BTS is doing well but Big Hit has a high investment risk

8. Personally, I think that members can also enhance their personal brand image through their personal activities… But anyway, the BTS members are still so young

9. WSJ’s job is to provide investors with the future prospects and the insights they need to invest; I think BTS will be fine for at least 10 more years, unless one member gets married

10. Thanks for your attention, WSJ!

Categories: Theqoo